BACKGROUND
My design journey began at 5, I miniaturized food packages, drew tiny logos and even currency for my "doll business". I melted my toys to make new "better"ones.
By 15, I was accepted into a private technical graphic design school, where I learned about offset printing, typesetting, analog photography and fine arts. I explored my art skills to support my education.
After completion, I freelanced as a Graphic Designer and then pursued a BSc in Design and Multimedia to include digital design in my skillset — unwittingly entering Portugal's first program blending AI, Data Science, and Design back in 2009.
I earned a scholarship, contributed to a research lab developing human interaction technology, freelanced, led art workshops, and launched my designer toy brand.
After graduation, I moved to London, gained valuable professional experiences, met and worked with talented individuals, even met some idols.
Besides London & Portugal, I also lived in Mexico, various countries in Asia, and freelanced globally.
TODAY
I've been lucky enough to have had a great variety of experiences across many sectors and digital products, I’ve led and collaborated with matrixed teams, from developers, designers and strategists to researchers and executives, for agencies, start-ups, remotely and in-person, B2C, B2C
In parallel with product and UI/UX design duties, I conduct UI/UX assessments and interviews, implement holistic improvements, QA, and build robust Design Systems using an atomic methodology.
My experience extends to illustration, motion, print, concept development, art direction, branding, advertising, with a solid grasp of social media marketing, SEO, eCommerce and technical analysis. Additional training covers NLP, Color Theory, adv. Biogeometry and adv typography. Recently, I completed a Figma cohort, delved into SAAS with AI, explored spatial design, and integration of 3D into UI/UX environments.
I'm a seasoned design mentor at Design Lab and I frequently work and adapt to the forefront of tech innovation, this versatility allows me to deliver end-to-end projects.
I've been lucky enough to have had a great variety of experiences across many sectors and digital products, I’ve led and collaborated with matrixed teams, from developers, designers and strategists to researchers and executives, for agencies, start-ups, remotely and in-person, B2C, B2C
In parallel with product and UI/UX design duties, I conduct UI/UX assessments and interviews, implement holistic improvements, QA, and build robust Design Systems using an atomic methodology.
My experience extends to illustration, motion, print, concept development, art direction, branding, advertising, with a solid grasp of social media marketing, SEO, eCommerce and technical analysis. Additional training covers NLP, Color Theory, adv. Biogeometry and adv typography. Recently, I completed a Figma cohort, delved into SAAS with AI, explored spatial design, and integration of 3D into UI/UX environments.
I'm a seasoned design mentor at Design Lab and I frequently work and adapt to the forefront of tech innovation, this versatility allows me to deliver end-to-end projects.
PHILOSOPHY
My approach is rooted in design-thinking and merges technology literacy, technical skills, and empathy. I believe the intentional use of ratios, shape, motion, colour, and rhythm impacts the human condition and my curiosity lies in designing this impact to be functional, valuable and beautiful.
I believe that we, the workers of the digital world bear a significant moral, ethical and technical responsability for the future, I'm passionate about contributing my share,
My approach is rooted in design-thinking and merges technology literacy, technical skills, and empathy. I believe the intentional use of ratios, shape, motion, colour, and rhythm impacts the human condition and my curiosity lies in designing this impact to be functional, valuable and beautiful.
I believe that we, the workers of the digital world bear a significant moral, ethical and technical responsability for the future, I'm passionate about contributing my share,
My approach is rooted in design-thinking and merges technology literacy, technical skills, and empathy. I believe the intentional use of ratios, shape, motion, colour, and rhythm impacts the human condition and my curiosity lies in designing this impact to be functional, valuable and beautiful.
I believe that we, the workers of the digital world bear a significant moral, ethical and technical responsability for the future, I'm passionate about contributing my share,
My approach is rooted in design-thinking and merges technology literacy, technical skills, and empathy. I believe the intentional use of ratios, shape, motion, colour, and rhythm impacts the human condition and my curiosity lies in designing this impact to be functional, valuable and beautiful.
I believe that we, the workers of the digital world bear a significant moral, ethical and technical responsability for the future, I'm passionate about contributing my share,
OFFLINE
I'm actively freshing up designer toy project, with new designs. Currently moving to Obsidian & Arc, learning airbrushing, getting back to painting and playing piano. I enjoy hiking, plants, stones and topics on self actualisation and healing.
My super power is spotting patterns and opportunities in unlikely systems, it leads me to fascinating discoveries, I continue to engage in coursework and research.
I'm actively freshing up designer toy project, with new designs. Currently moving to Obsidian & Arc, learning airbrushing, getting back to painting and playing piano. I enjoy hiking, plants, stones and topics on self actualisation and healing.
My super power is spotting patterns and opportunities in unlikely systems, it leads me to fascinating discoveries, I continue to engage in coursework and research.
I'm actively freshing up designer toy project, with new designs. Currently moving to Obsidian & Arc, learning airbrushing, getting back to painting and playing piano. I enjoy hiking, plants, stones and topics on self actualisation and healing.
My super power is spotting patterns and opportunities in unlikely systems, it leads me to fascinating discoveries, I continue to engage in coursework and research.
I'm actively freshing up designer toy project, with new designs. Currently moving to Obsidian & Arc, learning airbrushing, getting back to painting and playing piano. I enjoy hiking, plants, stones and topics on self actualisation and healing.
My super power is spotting patterns and opportunities in unlikely systems, it leads me to fascinating discoveries, I continue to engage in coursework and research.
AREAS
AREAS
AREAS
AREAS
Dashboard Design • Service Design • Web3 • Blockchain • AI & Machine Learning • Finance • Legal • Education • Transport • Energy • Language • Marketplaces
• Real Estate • OSI • Advertising • Marketing • B2B & B2C • CMS • Communication
• Entertainment
Dashboard Design • Service Design • Web3 • Blockchain • AI & Machine Learning • Finance • Legal • Education • Transport
• Energy • Language • Marketplaces • Real Estate • OSI
• Advertising • Marketing • B2B & B2C • CMS
• Communication • Entertainment
Dashboard Design • Service Design • Web3 • Blockchain • AI & Machine Learning •
Finance • Legal • Education • Transport • Energy •
Language • Marketplaces • Real Estate •
OSI • Advertising • Marketing • B2B & B2C • Content Management • Communication • Entertainment
Dashboard Design
Service Design
Web3 & Blockchain
AI & Machine Learning
Finance
Legal
Education
Transport
Energy
Dashboard Design
Service Design
Web3 & Blockchain
AI & Machine Learning
Finance
Legal
Education
Transport
Energy
SKILLS
SKILLS
SKILLS
Product Design • UI/UX Design • Design Systems • UI/UX Assessment • End-to-End • Research • User Testing • Wire-framing • Prototyping • Branding Typography • Illustration • Micro Interactions • Concept Development • Art Direction
Product Design • UI/UX Design • Design Systems • UI/UX Assessment • End-to-End • Research • User Testing • Wire-framing • Prototyping • Branding Typography • Illustration • Micro Interactions • Concept Development • Art Direction
Product Design • UI/UX Design • Design Systems • UI/UX Assessment • End-to-End • Research • User Testing • Wire-framing • Prototyping • Branding Typography • Illustration • Micro Interactions • Concept Development • Art Direction
Language
Marketplaces
Real Estate
OSI
Advertising
Marketing
B2B & B2C
Content Management
Communication
Entertainment
Language
Marketplaces
Real Estate
OSI
Advertising
Marketing
B2B & B2C
Content Management
Communication
Entertainment
UI / UX DESIGN | PRODUCT DESIGN
UI / UX DESIGN | PRODUCT DESIGN
UI / UX DESIGN | PRODUCT DESIGN
UI / UX DESIGN | PRODUCT DESIGN
Can deliver end-to-end projects as well as create and maintain design systems. I use atomic design principles for all work.
Can deliver end-to-end projects as well as create and maintain design systems. I use atomic design principles for all work.
Can deliver end-to-end projects as well as create and maintain design systems. I use atomic design principles for all work.
Can deliver end-to-end projects as well as create and maintain design systems. I use atomic design principles for all work.
User Interface • User Experience • Assessments • Web3 • AI • Dashboard Design • Service Design • Website Design • • Wireframes • Prototyping • Design Systems • UI Kits • Component Libraries • Styleguides • Data visualization
User Interface • User Experience • Assessments • Web3 • AI • Dashboard Design • Service Design • Website Design • • Wireframes • Prototyping • Design Systems • UI Kits • Component Libraries • Styleguides • Data visualization
User Interface • User Experience • Assessments • Web3 • AI • Dashboard Design • Service Design • Website Design • Wireframes • Prototyping • Design Systems • UI Kits • Component Libraries • Styleguides • Data visualization
User Interface • User Experience • Assessments • Web3 • AI • Dashboard Design • Service Design • Website Design • Wireframes • Prototyping • Design Systems • UI Kits • Component Libraries • Styleguides • Data visualization
GRAPHIC DESIGN
Advertising campaigns, styleguides and brand identity for print and digital formats. Collateral, merchandising. product branding and packaging, editorial, colour grading and retouching.
Advertising campaigns, styleguides and brand identity for print and digital formats. Collateral, merchandising. product branding and packaging, editorial, colour grading and retouching.
Advertising campaigns, styleguides and brand identity for print and digital formats. Collateral, merchandising. product branding and packaging, editorial, colour grading and retouching.
Advertising campaigns, styleguides and brand identity for print and digital formats. Collateral, merchandising. product branding and packaging, editorial, colour grading and retouching.
Typography • Styleguides • Brand Identity • Concept Development • Editorial Design • Illustration • Photo Grading • Photo Retouching
Typography • Styleguides • Brand Identity • Concept Development • Editorial Design • Illustration • Photo Grading • Photo Retouching
Typography • Styleguides • Brand Identity • Concept Development • Editorial Design • Illustration • Photo Grading • Photo Retouching
Typography • Styleguides • Brand Identity • Concept Development • Editorial Design • Illustration • Photo Grading • Photo Retouching
Typography • Styleguides • Brand Identity • Concept Development • Editorial Design • Illustration • Photo Grading • Photo Retouching
MOTION & ILLUSTRATION
Animated UI and UX experiences for developers and for journey validation. Micro-interactions for apps/daaps. lottie and SVG animation. Motion graphics for social media campaigns, video editing and colour grading.
Animated UI and UX experiences for developers and for journey validation. Micro-interactions for apps/daaps. lottie and SVG animation. Motion graphics for social media campaigns, video editing and colour grading.
Animated UI and UX experiences for developers and for journey validation. Micro-interactions for apps/daaps. lottie and SVG animation. Motion graphics for social media campaigns, video editing and colour grading.
Animated UI and UX experiences for developers and for journey validation. Micro-interactions for apps/daaps. lottie and SVG animation. Motion graphics for social media campaigns, video editing and colour grading.
Prototype animation • Motion Graphics • Video Editing • Colour Grading • Sprite Animation
Prototype animation • Motion Graphics • Video Editing • Colour Grading • Sprite Animation
Prototype animation • Motion Graphics • Video Editing • Colour Grading • Sprite Animation
Prototype animation • Motion Graphics • Video Editing • Colour Grading • Sprite Animation
Marcia Gaudencio © 2024
Marcia Gaudencio © 2024
Marcia Gaudencio © 2024
Marcia Gaudencio © 2024
Marcia Gaudencio © 2024
LOCAL TIME
LOCAL TIME
LOCAL TIME
LAST UPDATE
LAST UPDATE
LAST UPDATE
LAST UPDATE
Jan, 2024
Jan, 2024
Jan, 2024
Jan, 2024
Jan, 2024
Marcia Gaudencio © 2024
Marcia Gaudencio © 2024
Marcia Gaudencio © 2024
Marcia Gaudencio © 2024.
Marcia Gaudencio © 2024